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QUALITATIVE RESEARCH METHODS

THE DEFINITIVE STEP-BY-STEP RESOURCE FOR QUALITATIVE AND ETHNOGRAPHIC RESEARCH

Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is a comprehensive guide on both the theoretical foundations and practical application of qualitative methodology. Adopting a phronetic-iterative approach, this foundational book leads readers through the chronological progression of a qualitative research project, from designing a study and collecting and analyzing data to developing theories and effectively communicating the results–allowing readers to employ qualitative methods in their projects as they follow each chapter.

Coverage of topics such as qualitative theories, ethics, sampling, interview techniques, qualitative quality, and advice on practical fieldwork provides clear and concise guidance on how to design and conduct sound research projects. Easy-to-follow instructions on iterative qualitative data analysis explain how to organize, code, interpret, make claims, and build theory. Throughout, the author offers her own backstage stories about fieldwork, analysis, drafting, writing, and publishing, revealing the emotional and humorous aspects of practicing qualitative methods.

Now in its second edition, this thorough and informative text includes new and expanded material covering post-qualitative research, phenomenology, textual analysis and cultural studies, gaining access to elite and difficult to access populations, persuasive writing, novel interviewing approaches, and more. Numerous examples, case studies, activities, and discussion questions have been updated to reflect current research and ensure contemporary relevance.

  • Written in an engaging and accessible narrative style by an acclaimed scholar and researcher
  • Offers new and updated examples of coding and qualitative analysis, full-color photos and illustrations, and a companion instructor website
  • Synthesizes the most up-to-date multidisciplinary literature on qualitative research methods including seven main approaches to qualitative inquiry: grounded theory, case study, ethnography and ethnography of communication, phenomenology, narrative inquiry and autoethnography, participatory action research, and creative, performative, and arts-based research
  • Presents innovative qualitative data collection methods and modern representation strategies, such as virtual ethnography, photovoice, and mobile interviewing

Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is an ideal resource for undergraduate and graduate students, instructors, and faculty across multiple disciplines including the social sciences, healthcare, education, management, and the humanities, and for practitioners seeking expert guidance on practical qualitative methods.

From the Inside Flap

THE DEFINITIVE STEP-BY-STEP RESOURCE FOR QUALITATIVE AND ETHNOGRAPHIC RESEARCH

Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is a comprehensive guide on both the theoretical foundations and practical application of qualitative methodology. Adopting a phronetic-iterative approach, this foundational book leads readers through the chronological progression of a qualitative research project, from designing a study and collecting and analyzing data to developing theories and effectively communicating the results–allowing readers to employ qualitative methods in their projects as they follow each chapter.

Coverage of topics such as qualitative theories, ethics, sampling, interview techniques, qualitative quality, and advice on practical fieldwork provides clear and concise guidance on how to design and conduct sound research projects. Easy-to-follow instructions on iterative qualitative data analysis explain how to organize, code, interpret, make claims, and build theory. Throughout, the author offers her own backstage stories about fieldwork, analysis, drafting, writing, and publishing, revealing the emotional and humorous aspects of practicing qualitative methods.

Now in its second edition, this thorough and informative text includes new and expanded material covering post-qualitative research, phenomenology, textual analysis and cultural studies, gaining access to elite and difficult to access populations, persuasive writing, novel interviewing approaches, and more. Numerous examples, case studies, activities, and discussion questions have been updated to reflect current research and ensure contemporary relevance.

  • Written in an engaging and accessible narrative style by an acclaimed scholar and researcher
  • Offers new and updated examples of coding and qualitative analysis, full-color photos and illustrations, and a companion instructor website
  • Synthesizes the most up-to-date multidisciplinary literature on qualitative research methods including seven main approaches to qualitative inquiry: grounded theory, case study, ethnography and ethnography of communication, phenomenology, narrative inquiry and autoethnography, participatory action research, and creative, performative, and arts-based research
  • Presents innovative qualitative data collection methods and modern representation strategies, such as virtual ethnography, photovoice, and mobile interviewing

Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is an ideal resource for undergraduate and graduate students, instructors, and faculty across multiple disciplines including the social sciences, healthcare, education, management, and the humanities, and for practitioners seeking expert guidance on practical qualitative methods.

From the Back Cover

THE DEFINITIVE STEP-BY-STEP RESOURCE FOR QUALITATIVE AND ETHNOGRAPHIC RESEARCH

Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is a comprehensive guide on both the theoretical foundations and practical application of qualitative methodology. Adopting a phronetic-iterative approach, this foundational book leads readers through the chronological progression of a qualitative research project, from designing a study and collecting and analyzing data to developing theories and effectively communicating the results–allowing readers to employ qualitative methods in their projects as they follow each chapter.

Coverage of topics such as qualitative theories, ethics, sampling, interview techniques, qualitative quality, and advice on practical fieldwork provides clear and concise guidance on how to design and conduct sound research projects. Easy-to-follow instructions on iterative qualitative data analysis explain how to organize, code, interpret, make claims, and build theory. Throughout, the author offers her own backstage stories about fieldwork, analysis, drafting, writing, and publishing, revealing the emotional and humorous aspects of practicing qualitative methods.

Now in its second edition, this thorough and informative text includes new and expanded material covering post-qualitative research, phenomenology, textual analysis and cultural studies, gaining access to elite and difficult to access populations, persuasive writing, novel interviewing approaches, and more. Numerous examples, case studies, activities, and discussion questions have been updated to reflect current research and ensure contemporary relevance.

  • Written in an engaging and accessible narrative style by an acclaimed scholar and researcher
  • Offers new and updated examples of coding and qualitative analysis, full-color photos and illustrations, and a companion instructor website
  • Synthesizes the most up-to-date multidisciplinary literature on qualitative research methods including seven main approaches to qualitative inquiry: grounded theory, case study, ethnography and ethnography of communication, phenomenology, narrative inquiry and autoethnography, participatory action research, and creative, performative, and arts-based research
  • Presents innovative qualitative data collection methods and modern representation strategies, such as virtual ethnography, photovoice, and mobile interviewing

Qualitative Research Methods: Collecting Evidence, Crafting Analysis, Communicating Impact is an ideal resource for undergraduate and graduate students, instructors, and faculty across multiple disciplines including the social sciences, healthcare, education, management, and the humanities, and for practitioners seeking expert guidance on practical qualitative methods.

About the Author

SARAH J. TRACY is Professor of Human Communication, Arizona State University-Tempe, and an internationally recognized expert on qualitative research methods. She has contributed more than 75 essays to publications such as Qualitative Inquiry, Communication Monographs, and Management Communication Quarterly, and developed the renowned “eight big tent model” for high quality qualitative research.

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4.8 out of 54.8 out of 5
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Top reviews from the United States

Subash Pandey
5.0 out of 5 starsVerified Purchase
Very Good Book
Reviewed in the United States on September 6, 2020
This book was part of the syllabus for my graduate course. I used this book a lot for my Qualitative Research Methodology class and to develop my own research proposal. A very useful book for those who are interested in qualitative research Methodology.
2 people found this helpful
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Carlien Kahl
5.0 out of 5 starsVerified Purchase
Comprehensive, digestible qualitative research: from start to finish!
Reviewed in the United States on September 27, 2020
One of the most comprehensive qualitative research guides for social research and related fields. Sarah’s critical perspectives, crisp advice and practical examples are applicable to novice and experienced researchers alike. Love the updated version that adds recency and... See more
One of the most comprehensive qualitative research guides for social research and related fields. Sarah’s critical perspectives, crisp advice and practical examples are applicable to novice and experienced researchers alike. Love the updated version that adds recency and progresses with research developments.
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margarita
5.0 out of 5 starsVerified Purchase
Recommend
Reviewed in the United States on February 17, 2021
So far has been very informative and highly suggest for educators/ professors in the Criminal Justice Field teaching Qualitative Research because you are getting everything. If you do what you’re asked to do mentally in the chapters or written out you should grasp the... See more
So far has been very informative and highly suggest for educators/ professors in the Criminal Justice Field teaching Qualitative Research because you are getting everything. If you do what you’re asked to do mentally in the chapters or written out you should grasp the concepts well.
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Alana
5.0 out of 5 starsVerified Purchase
Just in time: a personable and relatable textbook!
Reviewed in the United States on March 28, 2021
Dear Dr. Tracy, So, we LOVE your text Qualitative Research Methods (2nd ed.). It''s the perfect primary resource for learning ethnography. I can''t thank you enough for your inspiring, colorful, artful, descriptive, pragmatic, and enjoyable writing that clearly... See more
Dear Dr. Tracy,

So, we LOVE your text Qualitative Research Methods (2nd ed.). It''s the perfect primary resource for learning ethnography. I can''t thank you enough for your inspiring, colorful, artful, descriptive, pragmatic, and enjoyable writing that clearly spells out the qualitative research process, including the triumphs, trials and tribulations along the way.
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Cris Tietsort
5.0 out of 5 stars
Best resource and guide I''ve found for Qualitative Research
Reviewed in the United States on August 25, 2019
As a Doctoral student, the first edition of this text was foundational in my own learning in Qualitative Methods. Additionally, it is my primary resource that I continue to return to in my own academic work. Now seeing the second edition, this text has only improved.... See more
As a Doctoral student, the first edition of this text was foundational in my own learning in Qualitative Methods. Additionally, it is my primary resource that I continue to return to in my own academic work. Now seeing the second edition, this text has only improved.

There are many merits of this text. First, it is practical and squarely focused on equipping people to do qualitative, contextual research that matters. Second, it gives broad theoretical and foundational knowledge without getting lost in the weeds. Lastly, it really captures the challenges and choices that qualitative researchers must make in the process to help people know how to actually DO qualitative research.

But, above all else, I appreciate that this book actually helps readers understand how to do analysis. For myself, this is the most exciting (and perhaps most challenging) part of qualitative research. I''ve found no other text that better supports readers into thinking about analysis, and the book offers many activities that actually invite students into analysis and theorizing.

Highly, highly recommend.
3 people found this helpful
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ST
5.0 out of 5 stars
A Must-Have for Every Qualitative Researcher!
Reviewed in the United States on August 16, 2019
This book is THE text on qualitative methods. I relied extensively on the first edition of this book when I was completing my doctoral studies, as it covers everything you need to know in order to embark on a high-quality quantitative exploration. From... See more
This book is THE text on qualitative methods.

I relied extensively on the first edition of this book when I was completing my doctoral studies, as it covers everything you need to know in order to embark on a high-quality quantitative exploration.

From the macro—including paradigmatic orientations and method philosophy—to the micro—including myriad interview methods, coding, analysis, and writing—this is the most comprehensive text available.

The first edition was excellent, and this second edition is even better.

The current edition draws on relevant research and advanced methodologies to offer richer and more robust guidance. And, this book is actually fun to read. Dr. Tracy’s writing is clear, accessible, and relatable. With this textbook in hand, I feel confident that my research is rigorous and my methods are sound.

1000% recommend to any qualitative researcher.
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Laura Martinez
5.0 out of 5 stars
The TOP resource for any qualitative researcher!
Reviewed in the United States on August 18, 2019
As an academic, this text is my go to for anything pertaining qualitative research methods. I used the first edition back when I first started to dive into research methods and I''m thrilled to see a second edition being released. This second edition has the most recent and... See more
As an academic, this text is my go to for anything pertaining qualitative research methods. I used the first edition back when I first started to dive into research methods and I''m thrilled to see a second edition being released. This second edition has the most recent and relevant information for any kind of qualitative research project. Tracy has a way of writing that is personable and graspable. Through her own accounts of her experiences doing fieldwork, one can readily relate to the complexities of engaging in qualitative research and apply these to our own projects. This text is a treasure trove of useful information with keen detail on each of its subjects.
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Amazon Customer
5.0 out of 5 stars
This book is a must-have for anyone interested in doing qualitative research.
Reviewed in the United States on August 12, 2019
The first edition of Dr. Tracy’s qualitative methods handbook was an invaluable guide for me throughout grad school. The second edition is already proving to be worth the upgrade. Her descriptive, narrative writing style is easy to read without losing any of the nuance that... See more
The first edition of Dr. Tracy’s qualitative methods handbook was an invaluable guide for me throughout grad school. The second edition is already proving to be worth the upgrade. Her descriptive, narrative writing style is easy to read without losing any of the nuance that qualitative research necessitates. This second edition has expanded on different types of qualitative research and developing methods, in addition to updated examples and really relevant case studies. As an early scholar, Dr. Tracy’s book is an accessible and useful tool I turn to again and again.
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2021 Qualitative Research Methods: Collecting Evidence, Crafting wholesale Analysis, outlet online sale Communicating Impact online sale

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2021 Qualitative Research Methods: Collecting Evidence, Crafting wholesale Analysis, outlet online sale Communicating Impact online sale

2021 Qualitative Research Methods: Collecting Evidence, Crafting wholesale Analysis, outlet online sale Communicating Impact online sale

2021 Qualitative Research Methods: Collecting Evidence, Crafting wholesale Analysis, outlet online sale Communicating Impact online sale

2021 Qualitative Research Methods: Collecting Evidence, Crafting wholesale Analysis, outlet online sale Communicating Impact online sale